About Industrial Strength

Industrial Strength Body Jewelry was established in 1991 by JD Lorenz, and began as a small one man operation in his home. Industrial Strength is now a leading manufacturer of quality body jewelry throughout the world.

J.D. Lorenz started out as a body piercer in the early 1990’s. It was at that time that he realized that there was a calling for a special type of jewelry… and that it was his calling to produce it. Through perseverance and hard-work, Lorenz has taken his small one-room machine shop and has grown it into without question, the largest manufacturer of fine quality body jewelry in the world!

INDUSTRIAL STRENGTH supports education. We have been a corporate member of the Association of Professional Piercers since 2002, and have been their largest monetary contributor for many years now.

We pride ourselves in the quality of our products, and are completely dedicated to producing the finest body jewelry possible. We use only the best materials available.

316LVM ASTM F-138 implant grade stainless steel

6AL4V ASTM F-136 implant grade titanium

CP1 ASTM F-67 commercially pure titanium


FDA approved acrylic


Natural Stones

Synthetic Opals

Our jewelry is internally threaded for comfort during insertion and has counter bored ends for a precision fit. Each of our captive, fixed bead rings, and nostril screws are annealed for easy bending, and all of our jewelry is polished to a mirror finish. Each piece is also hand assembled and inspected for each individual order.

We are continually working to improve our jewelry and expand our line to meet our customer’s needs. We make ALL of our jewelry in-house in our state-of-the-art manufacturing facility in Carlsbad, CA USA.